We are on the hunt for a sharp and innovative Email Marketing Specialist. In this position, you will be required to oversee all aspects of email marketing campaigns, including market research, content creation, and the dissemination of copy. As an Email Marketing Specialist, you will also be required to collaborate with co-workers across departments to ensure maximum uptake of offerings.
To be successful as an Email Marketing Specialist, you should demonstrate the ability to create accessible, engaging, and memorable texts. Ultimately, an outstanding Email Marketing Specialist will remain abreast of technological developments that facilitate the dissemination and monitoring of campaign features.
Relevant experience of 2 - 3 years in Email Marketing
Responsible for creating emails according to the requirement to promote KiwiTech's events, services, etc.
Determines target audience devises campaign and launches email campaign to create a buzz or generate leads for the business
Creating and monitoring a wide variety of email marketing campaigns
Ensuring design and layouts of emails are optimized, user and mobile-friendly
Proofreading key messaging in and out of email templates
Compiling and purging email lists
Securing email databases for future campaigns
Following up on emails
Tracking and analyzing campaign results
Must have working experience with Email Marketing tools like MailChimp, MailerLite, Hubspot, Streak, etc.
Creating paid ads
Aiding additional digital marketing efforts
Hands-on experience in Marketing Automation and Social Media Marketing